Leadership

Our global leadership team comes from a variety of backgrounds, each member bringing their knowledge, creativity, and passion to the team. They and the entire Lansinoh team work together with one clear goal: to support breastfeeding moms and babies.

Kevin Vyse-Peacock, Chief Executive Officer

Kevin’s sense of humor and his affinity for the “quirky” encourages creativity and openminded thinking at Lansinoh – giving employees space to play and explore. Under his leadership, Lansinoh has grown from just one office to eight, providing moms solutions to the most common breastfeeding challenges in over 60 countries. Leveraging the entrepreneurial spirit within the organization, Kevin recently spearheaded an initiative to build a factory in Turkey, further fueling innovation.

Kevin has been with Lansinoh for over 15 years and his passion for building cross-cultural relationships has been instrumental in Lansinoh’s growth from a small startup to a global leader in the breastfeeding category. Not surprisingly, Kevin’s MBA from Leeds University is in International Business. Prior to working at Lansinoh, Kevin spent over a decade at Croda where he led the initiative on the startup of their healthcare business.

Kevin has an appreciation for intellectual curiosity and an interest or, more accurately, an obsession with Star Wars. Perhaps, in a galaxy far, far away, he could see himself as a school teacher or a professor. If he could Jedi mind-trick his younger self and offer a piece of advice, it would be to sleep more and take pictures. Or as Yoda might say “More sleep. Pictures important, forget you will.”


Pete Borsuk, Chief Financial Officer

Pete’s contribution to Lansinoh’s business over the last decade is, ironically, immeasurable.  As the brains behind the financial health of the global business and the go-to numbers guy, Pete keeps the offices on track to exceed goals and financial forecasts.  Pete is trusted and respected for his ability to plan for long-term growth while expertly mitigating risk.  His even-keeled demeanor, belief in transparency, and prioritization of logical thinking inspires sound decision making in a high-growth environment. 

Prior to joining Lansinoh, Pete had fifteen years of experience at media and telecommunications giants including comScore and Nextel, where he fine-tuned the skillset required to lead a global organization’s finance team.  Through his move away from the telecom space, Pete recognizes just how much he values Lansinoh’s mission driven business.  He leads by example and with great consideration for colleagues as well as Lansinoh’s end users, mothers and babies. 

If not at Lansinoh, Pete could see himself exploring a career in the sports world.  As an avid sports fan and athlete, he regularly competes in soccer leagues and triathlons.  Impressively, Pete has two Ironman competitions under his belt.  Not surprisingly, like any great athlete, Pete’s mantra of not sweating the small stuff keeps him race-ready both professionally and personally with his wife and three kids.


 

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Koji Matsutori, Chief Operating Officer

Koji has been the proverbial wearer of many hats throughout his 15 years at Lansinoh.  From Procurement to Sales to New Product Development and now as COO, he continues to be an instrumental part of Lansinoh’s global success. With an affinity towards engineering and a soft spot for developing new products, Koji is constantly on the lookout for interesting innovation that is useful to new moms.

Prior to joining Lansinoh, Koji spent almost a decade at Pigeon Corporation Japan, Lansinoh’s parent company.  He launched the disposable nursing pad and baby wipe category, which quickly grew to 30% of international sales in 2003. 

Koji’s adventurous spirit began in high school when he moved from Japan to California as an exchange student. Looking back, he would nudge his high school self to study math a little bit more, but young Koji had different ideas.  He spent time exploring the coast and fell in love with surfing culture, igniting a retirement plan to live near the beach and learn to surf.  He plans to retire in Hawaii and wants to open Japanese curry shops in surfing communities around the world.  


John Swanson, Global President, Sales & Marketing

With over 30 years of business strategy and consulting experience, John applies his experiences by leading Lansinoh’s North America business. With a clear focus on market understanding and decision making from credible facts, his emphasis on strategy, innovation, collaboration and professional development permeates the firm.  His M&A transaction and integration experience shows when he challenges the status quo and encourages outside-the-box thinking to fuel commercial growth and new product / service development. 

Prior to joining Lansinoh, John held leadership roles at Deloitte Consulting, Hollister Incorporated (Ameda), GE Healthcare (Amersham) and Accenture Consulting. John’s midwestern work ethic became clear to us at Lansinoh when we learned that he worked full time while earning his undergraduate degree at Roosevelt University.  He later earned an MBA in Finance and Strategy from the University of Chicago’s Booth School of Business.

If John was not working at Lansinoh, he thinks that he would enjoy running an investment fund that focuses on helping families learn how to invest and save for retirement.  His efforts demonstrate that mixing the right questions with hard work is key to a diversified portfolio for the best return on investment.


Vanessa Cook, Global President, New Business Development & Exports

Vanessa’s ability to connect Lansinoh’s strategic business goals with her passion for working across cultures has proven to be successful over the last decade.  By developing key partnerships and creating sales networks in 40 countries, much of the EMEA region’s success can be attributed to Vanessa’s leadership.  With consistent double digit growth, Vanessa successfully navigates the pitfalls of varying regulatory requirements and cultural nuance. 

With 20 years of sales experience prior to joining Lansinoh, Vanessa leverages her knowledge base to lead and align her team members.  Her mantra, “do good and good will come to you,” inspires her team, individually and collectively, to work towards building a brand that adheres to this iteration of the golden rule.

Vanessa fuels her sense of adventure by travelling to new places and exploring local beaches with a cocktail in hand.  This passion for adventure also drives Vanessa’s entrepreneurial spirit.  If she was not working at Lansinoh, Vanessa would have started her own business.  While she did not start Lansinoh, she joined when it was little more than a startup and nurtured tremendous growth, creating a successful business.  She clearly followed her own advice and took the risk.


Barbaros Karadag, General Manager, Turkey


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Clerk Tan, General Manager, China

Clerk plays a key role in Lansinoh China’s ongoing growth.  With an eye for detail, a love of sales, and an affinity for financials, under Clerk’s leadership, the China team experienced triple digit growth in the last year.  Not one to walk away from a challenge, Clerk welcomes key learnings that come from launching a brand in a new market.  He uses each day as an opportunity to learn and grow and continues to increase the brand’s presence and awareness throughout the country.

Prior to joining Lansinoh, Clerk spent the last fifteen years at Pigeon Shanghai.  At Pigeon, Lansinoh’s parent company, Clerk’s responsibilities included leading the sales team responsible for all of Pigeon China’s wholesale business valued at approximately $230 million, opening and growing the Pigeon Guangzhou office and running the e-commerce operation in China where he grew sales by 30%. 

Clerk’s passion for people, as evidenced by his successful career both as a sales person and as a leader, does not start or stop with his position at Lansinoh.  If he had chosen a different career path, Clerk would be a taxi driver so he could meet different people daily as he drives them to every corner of the city. 


Paulo Pinton, General Manager, Brazil

With 15 years of sales and marketing experience in consumer goods, medical devices, and pharmaceuticals, Paulo brings an enormous toolkit of best practices to the Lansinoh Brazil office. Under Paulo’s leadership, driven partly by his excitement for a tremendous growth opportunity and partly by the mission of supporting moms, babies, and families around the world, Paulo continues to grow the business by double digits.

Paulo’s experience includes positions held at Bristol-Myers Squibb and at Kimberly-Clark Brasil where he refined his sales and marketing skillset in the Baby and OTC space. Leveraging this experience, Lansinoh Brazil achieved a 67% increase in sales after Paulo and his team deployed an updated marketing, communications, human resources, and operational strategy.

As an advocate for health and fitness, Paulo is a living testament that hard work and diligence pays off, not just professionally but also personally. Struggling with obesity and related illnesses for most of his adult life, Paulo consciously decided to turn his life around. He is now an avid triathlete and runs, swims, and bikes whenever he can. A lesson Paulo learned later in life, which he weaves into his leadership style, is to prioritize living a balanced life through healthy body, mind, and soul. From there, he advises to just ride with it.


Heike Hinrichs, Managing Director, Germany

Heike has been a key member of the Lansinoh team for close to a decade.  You can accurately say she is part of Lansinoh Germany’s founding family as she worked alongside her sister, Monika, to grow the brand in Germany.  In 2012, when Monika moved on, Heike stepped up to the role of Managing Director and has achieved double digit sales growth annually.  With fond memories of decorating the Berlin office with her sister and her father, she takes immense pride in continuing and leveraging the work her sister started in 2004.

Prior to joining Lansinoh, Heike spent over 15 years in various sales roles and brought that skillset to Lansinoh.  Under her leadership, Germany’s sales have grown over 400%.  Heike’s passion for her team and her dedication to growing the brand are driving factors in her commitment to Lansinoh. 

Heike’s lifelong love of learning is not limited to formal education.  While she has her MBA from Justus-Liebig-Universitaet Giessen, she is equally knowledgeable in swing dancing, roller blading, and skiing.   Her love of travel is punctuated by her fluency in German, French, and English along with a conversational proficiency in Spanish.  Like any sage traveler, she knows the secret to happiness is to remain open-minded and curious throughout the adventure of life. 


Julie Brown, Global Human Resources


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Jayne Stringer, Managing Director / Sales Director, UK


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Paul Day, Managing Director - Export Sales

With 30 years of sales and marketing experience, Paul’s expansion of Lansinoh’s Export market by 25% in the last year alone is hardly surprising.  His thoughtful and strategic approach fuels Lansinoh’s impressive global growth.  With an acute understanding of marketing strategy paired with sales acumen, Paul identifies and manages high growth opportunities.

From haircare to clothing to greeting cards, Paul’s experience ranges by both category and customer segment.  He relies on key learnings from prior roles to accurately analyze market landscapes and make the business case for exploring partnerships in optimal areas.  His leverages his ability to hone in on brand differentiation and provide robust support to grow Lansinoh in these markets.

Paul’s need for speed and precision is not limited to an aggressive growth strategy.  If he was not a key member of the Export team, Paul would be a race car driver.  His high level of risk tolerance and his commitment to long term success serves him well, both at work and at home.  Professionally, Paul is willing to invest significant time to develop lasting relationships.  Personally, as a father of four, Paul invests his time nurturing the growth and development of his greatest accomplishments, his children.


Marc Roblain, Commercial Director - France & Benelux

Marc has been instrumental in Lansinoh’s France/Benelux growth from 2016 when the brand opened an office in the region.  Initially the sole employee, he has since added five team members driving incredible growth at double digit rates.  Marc does not view his accomplishments as simply reaching sales goals or targets but as a contribution to the greater good by supporting long-term global health benefits.

Marc relies on his extensive sales experience to grow Lansinoh within the region.  With over 15 years spent at various companies, including Disney, Graco, and Nuk, he continues to apply key learnings to navigate the ever-changing landscape of the baby category.  His enviable fluency in Dutch, English, Spanish, and French gives him the ability to easily communicate across countries and languages.

Marc is incredibly proud of his team, professionally and his family, personally.  His knows that fostering the relationships he cherishes, he must spend time getting lost in Nature where he recharges by removing items that need charging like phones and computers.   By prioritizing time outdoors, he can be an explorer and philosopher appreciating the space where nature and soul collide.

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